Visualizing Sustainability
Merc Martinelli—CEO of a new startup, Verdafero, focusing on green business.—sent me a link to an incredible website that has collected 138 illustrations of sustainability concepts. See Computing for Sustainability’s Visualizing Sustainability, a full panorama from simple to complex, mapping onto every conceivable base map. Here is a sample; visit the website for lots more.
I’ve contended for a long time that a sustainability mindset requires systems thinking, and that systems thinking requires visual thinking—even if the display is just between your ears. You can’t understand relationships if you don’t have some display structure to illustrate the elements that are in relationship. This collection is a great testimonial to that assumption.

Since late 2004 The Grove has been supporting an ambitious RE-AMP project in the upper Midwest to clean up the energy system there. Its goal is to reduce global warming pollutants 80% by 2030 from a 1990 benchmark. When we started there were six foundations and 27 NGOs who wanted to approach the problem with systems thinking and collaboration, funded by the Garfield Foundation. Now in 2008 the project has 15 foundations and over 93 members organizations, expanded beyond environmental groups to faith and youth groups, and 140 were going to Ames, Iowa for the annual meeting.
I was in Copenhagen last week after VizThink, training our partner Strandgaard & Co in graphic facilitation. I was struck by how universal a language graphics has become. The fact that I don’t speak Danish meant that I was thrown back on these visual cues to make sense of what I was experiencing.